If you’ve been hoping (or still hoping) to get married in 2021, finding a wedding dress is likely not high on your priority list.

Perhaps you are trying to re-date as many providers as you can in the hopes that you will only lose something Your deposit. Perhaps you are trying to downsize your wedding and looking for smaller open air venues. Perhaps you are waiting to see when your sister can fly across the world so she can be your witness. Or you are chasing the currently closed passport office because you need a current passport to apply for a marriage certificate. Like I said, you now have bigger fish to fry.

So investing in a high street wedding dress might not be a bad idea. To begin with, most wedding salons take at least six months to put on a bespoke dress, and you need to find “that one” and have it measured beforehand. The likelihood of an appointment before the end of May is slim (keep in mind that salons have a backlog of canceled appointments that need to be postponed first). So if you are getting married between now and November this is not an option.

There is also the cost implication. Would you like to spend more than € 1,500 on a dress that you might wear to your dream wedding, but also to the registry office, followed by dinner at your parents’ house? A big dress deserves a big occasion and you just can’t guarantee that at the moment. There is no harm in buying a cheaper dress that can save you cash and reduce wedding expectations.

We’ve rounded up some of the most beautiful high street wedding dresses we could find and there are more and more every day. Fashion brands like Rixo and Kitri are launching their own bridal collections in response to the numerous customers looking for more casual white clothes.


Keep things elegant with a long classic wedding dress.

Rebecca Chantilly lace wedding dress, € 467, monsoon


You’ve been stressed enough to plan this shindig. If you’re looking for fun and flirtation, that’s totally understandable.

Lara ivory dress, € 486, Rixo


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